Team inginit
Case Study: Empowering a Cement Manufacturing Leader with an Advanced PowerBI Dashboard Solution
Client Overview: The client is a leading cement manufacturing company, operating extensively across Nigeria. They handle vast amounts of...
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Research Consulting
Maximize the impact of your research with our expert consulting services. Our team of experienced consultants will work with you to achieve your research goals and provide actionable insights to drive your business forward
Solution:
We provide both Primary & Secondary research consulting to our clients
Primary Research
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Brand Health Tracking
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Usage & Attitude
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Concept Testing
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Product Testing
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CSAT
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ESAT
Secondary Research
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Insights on market trends, competitors, potential and existing customers, and market entry strategies
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Analysis of competitive landscape and brand mapping
Benefits:
Expertise and Knowledge: Our Research consultants have specialized knowledge and expertise in research methodologies, data analysis, and reporting, providing businesses with insights that may not be available through in-house resources.
Time and Cost Savings: Hiring a research consultant can save time and money compared to building an in-house research team, especially for smaller businesses or those with limited research needs.
Objectivity and Unbiased Insights: Our Research consultants will provide an objective, unbiased perspective on research findings, free from internal biases or conflicts of interest.
Customized Solutions: We work with businesses to develop customized research solutions tailored to their specific needs and goals.
Actionable Insights: Research consultants provide actionable insights and recommendations that businesses can use to improve decision-making, develop new products or services, and drive growth.
Competitive Advantage: Research consultants can provide businesses with a competitive advantage by identifying new opportunities, assessing the effectiveness of marketing strategies, and uncovering customer insights.
Our approach:
Initial Consultation: The process typically begins with an initial consultation, during which the research consultant meets with the client to discuss their research needs, goals, and objectives.
Proposal: Based on the initial consultation, the research consultant prepares a proposal outlining the scope of the project, the methodology, timeline, and budget.
Research Design: Once the proposal is accepted, the research consultant works with the client to design the research project, including selecting research methods, defining the sample, and developing research instruments.
Data Collection: The research consultant oversees the data collection process, which may involve conducting surveys, interviews, or focus groups, or analyzing existing data.
Data Analysis: The research consultant analyzes the data using appropriate statistical and qualitative methods, and produces a report summarizing the findings.
Presentation of Findings: The research consultant presents the findings to the client, providing insights and recommendations based on the results.
Follow-Up: Finally, the research consultant follows up with the client to ensure that the findings and recommendations are effectively implemented and to evaluate the impact of the research project.
Throughout the process, the research consultant works closely with the client to ensure that their needs are met and that the research is conducted ethically and rigorously.
Industries we cover:
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FMCG
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Banks & Financial products
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Tech
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Startups
Case Study
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